GastgeberDirekt · Problem aware
Returning guests
Your best guests come back. Why pay commission every time?
Guests who enjoyed their stay often book again – usually out of habit through the platform. With your own site and your own CRMGuest management: a list of all guests with contact details, stays and characteristics (e.g. kids, dog). The basis for newsletters, returning-guest discounts and personal offers. that changes.
15 minutes · free, no obligation · reply usually the same day
How a platform guest becomes a direct booker
- Newsletter sign-up on your website and in your property's guest Wi-Fi
- Every guest lands in the CRM with stays, language and characteristics (e.g. kids, dog)
- Mailing with free dates for next season – to all past guests in one click
- Returning-guest code with a perk, redeemable only on your own site
- Gift vouchers – revenue before the season starts
Why regulars are the easiest direct bookings
They know the property, trust you and need no reviews to be convinced. All that's missing is an easy way to book direct – and a good reason to do it.
What happens in the background
- Guest CRM
- All guests from all channels in one place – with consent, set up for GDPRThe EU General Data Protection Regulation. Guest data is only used for the booking, cookies only with consent, and servers and services are set up accordingly..
- Newsletter
- Mailings in the guest's language, with free dates and prices live from the calendar.
- AI inbox
- Questions via WhatsApp or email are answered with knowledge about your property – on request with an individual offer and payment link.
Frequently asked questions
Can I email past guests?
Yes, if they have consented – e.g. via the newsletter sign-up on the website or in the guest Wi-Fi. No consent, no marketing; the system stores the consent.
Does it work with guests from Booking.com?
Yes. As soon as a guest signs up on site or confirms their email during online check-in, they become your contact.
How much work is a newsletter?
Little: the free dates come from the calendar automatically and a draft is prepared – check it and send.
Free website check
How many regulars are hiding in your platform inbox?
We look at it together in the website check – 15 minutes, free.
What you take away from the website check – even if you never buy:
- Your personal savings calculation: what platform commission costs you today
- 3 concrete improvements for your current website and listings
- An honest assessment of whether your own booking site pays off for you
Because every setup is individual, we only take on a few new hosts per month.
replies personally, usually the same day
PS: If you've read this far, you probably know the feeling: every platform booking costs commission, the guests don't really “belong” to you – and somehow it should work better. That's exactly where I stood a few years ago. 15 minutes are enough for a first conversation. The solution is often closer than you think – and if your own booking site isn't right for you (yet), I'll tell you – honestly.
Julian